West Coast of Florida Client Spotlight: Carolina Wedding
Dominican entrepreneur Carolina Wedding is the founder of NALA Candle Co., based in Tampa Bay. After losing her home to a candle-lit fire, Carolina became determined to create eco-friendly, family- and pet-safe, upscale candle alternatives. In February 2024, she established NALA Candle Co., offering a unique blend of high-quality soy, coconut, olive oil, and beeswax candles. Her products are free of toxic ingredients and even include a wickless, flameless, soot-free option—eliminating the risk of fire altogether.
Referred through the Tampa Bay Hispanic Chamber of Commerce, Carolina sought Prospera’s help for managing the administrative side of her business, understanding taxes, improving her supplies acquisition practices, understanding her competition, and reaching more clients. Since then, the organization has provided her with personalized business consulting, entrepreneurial trainings, and business advancement services that included legal and accounting assessments. With Prospera’s guidance and support, Carolina was empowered to secure an important distribution deal, build a successful online store, and strengthen her entrepreneurial knowledge and skills to propel NALA Candle Co. forward.
Today, NALA Candle Co. is a prospering business with a growing clientele and ambitions to expand nationally and internationally. Carolina’s entrepreneurial path exemplifies her dedication to creating a product she loves while ensuring the safety and satisfaction of her clients and community. To fellow Hispanic entrepreneurs, Carolina advises staying determined, trusting the process, having confidence in their ability to bring something better than the standard, creating something they love, and never stopping until they achieve the best possible goal—and even then, to keep going.
Learn more about Carolina’s women-owned and operated business and eco-friendly products on her website: nalacandleco.com.
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