Georgia Client: Orquídea Velázquez
Transforming Expertise into Empowerment
With over 35 years of experience as a cosmetologist and esthetician, Mexican entrepreneur Orquídea Velázquez turned her passion for beauty into a thriving business. In 2021, she founded Beia Beauty Esthetics International Associates, LLC in Dacula, Georgia. Her business offers cutting-edge aesthetic treatments, including facials, laser hair removal, body treatments, and professional skincare products. Beia Beauty also features an advanced skincare academy, where Orquídea shares her knowledge to inspire the next generation of professionals.
Orquídea, who has called the United States home for more than two decades, founded her business with a clear goal: to build a stable workforce and expand her client base. As a woman-owned and operated business, Beia Beauty is a testament to her resilience, expertise, and dedication to providing exceptional services.
How Prospera Helped Her Navigate Challenges
Referred to Prospera by Avanzando Juntos and a friend, Orquídea reached out in early 2024 to address pressing challenges, including employee retention, client acquisition, and structuring business contracts. Through personalized consultations, Prospera provided her with the clarity and tools she needed to strengthen her operations.
One significant milestone was receiving tools for a legal assessment, which enabled Orquídea to develop well-structured contracts tailored to her needs. These updates have allowed her to establish more effective collaborations with her team and partners.
“Prospera’s guidance helped me refocus and take confident steps to resolve issues that once seemed overwhelming,” she shares.
Overcoming Obstacles with Resilience
Like many entrepreneurs, Orquídea has faced her share of challenges. From sourcing skilled professionals to maintaining steady sales, she encountered moments of doubt. “There were times when I considered closing or selling the business,” she admits. “But thanks to Prospera’s unwavering support and encouragement, I’ve been able to move forward and tackle my goals one step at a time.”
Her immediate priorities include implementing a consistent marketing system to attract new clients and building a skilled, reliable team. With the strategies developed through Prospera’s assistance, she is optimistic about achieving these goals.
Focused Growth and Community Impact
Beia Beauty Esthetics International Associates, LLC is not just a business—it’s a platform for empowerment. Orquídea continues to expand her reach, connecting with new audiences and strengthening her presence in the community. Through Prospera’s events and networking opportunities, she has gained visibility and built meaningful connections.
“Prospera has been instrumental in keeping my vision clear and helping me navigate financial and operational challenges,” she says. “Their support goes beyond business—they make me feel part of a family.”
Looking Ahead
As she looks to the future, Orquídea is focused on creating a stable foundation for her business through improved marketing strategies, enhanced employee retention, and reaching new client demographics. Her resilience, combined with Prospera’s continued support, positions Beia Beauty for sustainable growth and success.
